wordpress It is one of the oldest and most popular platforms for creating and managing web pages. Since 2003, it has enabled thousands of online entrepreneurs to deploy their digital marketing strategies and deliver content to Internet users easily and quickly. The reasons abound; not for nothing has remained on the market for almost 20 years…
While physical stores are still very useful, they are no longer the norm. Now that so many people have access to the Internet and Internet devices such as laptops and smartphones, many prefer to shop online. And although social networks such as Instagram and Facebook have adapted their design for this, many entrepreneurs and companies…
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Learn from the best. Discover some of the best B2B email marketing examples to inspire your next campaign. Email marketing is one of the most common B2B marketing techniques and is used by over 80% of marketers in the B2B sphere. However, just because it’s widely used, it doesn’t mean its potential is easy to harness….
Companies have changed remarkably compared to what they were a while ago, now they are focused and prepared to take on new challenges. A large part of micro-enterprises and SMEs need to optimize their processes through efficient technological solutions that complement the company’s integral process, for which they turn to software development companies. Aa software…
Today it is practically unthinkable to talk about a business without talking about technology. Just as social networks have become essential for advertising, companies need digitization to offer solutions to current needs. All this has driven the widespread use of software in an integrated manner and has given rise to Enterprise Resource Planning or ERP…
As in any beginning, communication in the marketing It is key, since it lays the foundations for carrying out any project. The alliance of professionals with clients must be clear and concise. Everything is with the objective of achieving the proposed goals within the established times. How to make marketing communication effective? Kind words and understanding strengthen…
When we talk about online positioning, one of the first terms that comes to the fore is Search Engine Optimization, better known as SEO. As many know, this consists of optimizing the content to make it attractive to search engines and, therefore, more visible to Internet users. And while it works wonders, it can take…
Content creation is used for all types of products and services, from large companies to startups and professionals today use this strategic marketing approach to convey a consistent and timely brand message on the different digital channels where the public is. objective, with the purpose of generating conversions and promoting conversations. What is content creation…
Why is my marketing not working? Read our handy guide, as we debunk the biggest marketing myths and provide practical ways to improve your existing efforts. The best marketing works in a funnel. And it goes a little something like – “engaging content that produces high-quality leads to create customers whose positive experiences establish future advocates…
Have you ever tried to navigate a website on your phone, only to find yourself playing a frustrating game of “Where’s the Button?” It’s like trying to read a book with the lights off… lots of squinting and very little progress. With almost 60% of all web traffic coming from mobile devices, it’s clear that if…
From creation to completion, combining visuals, branding and writing, discover the secrets to planning and creating a brochure design which elevates your brand and wins more customers. The beauty of a brochure is that it combines all aspects of design, branding and writing together into one engaging, attractive, and purpose-driven entity. And despite the digital…