If you start applying video marketing in your content marketing strategy, you will notice how your seo will begin to bear fruit: you drive traffic to your website . For example, on youtube, the social video network par excellence lets you add links to your page or wherever you want in the description. So you can redirect traffic to your site. You will rise in the serps , and this is because the user spends more time on your website. In this way, google understands that your site is relevant. A video is more likely to go viral than another format. And this will transmit more security and confidence in users, as well as traffic. You will get other websites to link to you , since posts with videos generate more backlinks .
Benefits of video marketing for your SEO positioning
This will increase your domain reputation. What types of video marketing are there? Now, after analyzing the benefits of video marketing for your seo positioning, and before launching your content marketing strategy, it is recommended that you know the types of videos that exist so that you can use them strategically, depending on the objectives Cyprus Whatsapp Number List you pursue . In your business remember that youtube is the second largest search engine in the world, which means that if users do not find what they want on google, they will go to youtube to look for it. So if you optimize your videos well, your results will appear among the first. These are the videos that exist: video tutorial: this is the most used video, especially on youtube . And this is because users love content like “steps on how to solve a problem”.
What types of video marketing are there
Many companies have chosen to launch video tutorials to generate engagement with their audience. In addition, they use the transcript to create a post on their blog and make the most of this content. Explanatory video: these videos usually explain to the user the services offered by the company ; so it usually fits on a service page or a landing page that Mobile Number List has the objective of selling certain products or services. On the other hand, the explanatory video is also used on product pages, ideal for detailing users their characteristics , how to use them and all the details of the product. Corporate video : this video represents the identity of the company, its values and philosophy , who is behind that brand and what differentiates you from your competition.